New DHL head office Utrecht in familiar jacket
For years and years DHL is one of world’s largest logistic service supplier. Most people know the familiar yellow and read image mark.
Armada Janse as partner of DHL, has already supplied several locations in the Netherlands with a recognisable appearance. Recently DHL Parcel Benelux has moved into a new head office along the A2 highway in Utrecht.
At the top of this new head office now two extensive logo’s show prominently visible for hundred thousand daily passers-by. Unique in the realisation of these logo’s is the combination of conventional, flat fabric lightboxes with illuminated boxletters on top.
Besides the logo’s Armada Janse supplied the complete wayfinding on the territory surrounding the building as well.